The objective of this project was to curate a user experience for a physical artifact and digital interface for a specific target audience.
This is a UX design-focused project that is a part of Northwestern's UX Design Course. My role in this project consisted of brainstorming, creating wireframe sketches, leading discussions and design reviews, creating the final app prototype, as well as presenting the final solution to my professors, classmates, and guest judges.
I also pursued the development of this app as an extracurricular project beyond the UX design course, which you can find here.
Type: App Design, Human-Centered Design, UX Design
Duration: February - March 2021
Role: UX Design Student
Deliverables: Digital Prototype, Final Presentation
Team Members: Bella Zhan, David Deloso, Michael Atkin, Michael Landy, and Regina Morfin
Design Question: How might we help people relive their travel experiences?
My group and I initially decided to explore different types of memories for our final project topic, focusing on the 3 broad categories, defined below:
My focus was on emotional memories and my teammate and I decided to focus on creating an app that would invoke memories associated with strong emotions in the user. This resulted in the prototype featured below, which is focused on exploring emotional memories and is aimed at targeting nostalgic users who wanted an easy way to recall old memories of trips taken and major life events.
Of the 3 types of memories, emotional memories resonated the most with users, so our group decided to move forward with only this type of memory. However, we soon realized that user feedback was too focused on the design of this app, so we decided to move forward by stepping back and creating wireframe prototypes of this potential app.
To generate more constructive feedback about the features of the app, my group and I decided to individually brainstorm ideas as to how the app might work and the way users would interact with the app, specifically different ways we could display the memories and complementary information, as well as how to design the home, search, and editing pages. This is how I defined our app’s workflow:
Following user feedback regarding the functions of the app, I created new wireframes to incorporate said feedback, which are depicted below:
After several rounds of user testing, we made final decisions about which features of the app would make the cut as well as how we wanted certain interactions with the app to play out. I created the final Figma prototype of the app, which has the following features:
The physical component of this design is the postcard subscription service that allows users to receive a monthly postcard with the theme of one of the user's previously inputted memories.
Feel free to watch the video walkthrough or directly interact with the prototype below!
I’ve also built upon some of the research and work initially started here in an individual project supported by the Murphy Scholars’ Program, which can be found here: Physical Mementos App
