The objective of this project was to identify a problem space and design a product solution for the problem space as a part of Northwestern's Human-Centered Product Design course.
My main role in this project consisted of conducting user interviews, competitor research, and analyzing our user survey data to help determine the scope of our problem space. Once we had verified our problem space, my role transitioned towards brainstorming, designing, and prototyping some of our potential solutions as well as our final prototype. Additionally, I also conducted rounds of user and performance testing and analyzed the data that came out of these tests to inform our product and wrote portions of the final report and presentation our team presented to the class at the end of the quarter.
Type: Human-Centered Design, Manufacturing, Product Design
Duration: April - June 2022
Role: Product Design Student
Deliverables: Documentation, Final Presentation, Physical Prototype
Team Members: Aino Alkio, Ayinoluwa Abegunde, Noora Bahrami, and Valeria Vita
Research Question: How might we optimize the amount of product that can be accessed through a pump bottle while maintaining and creating a smooth and satisfactory user experience?
Our team started by brainstorming and identifying a list of potential problem spaces for our project and came up with 36 problem spaces. We then proceeded to systematically eliminate problem spaces based on a number of factors, including team interest, appropriateness for the goal of the course, how frequently a sample of our users experienced these problems, as well as how important these problems were perceived to be by the users.
Through this process, we identified that "making it easier to get the last bit of soap/lotion/cosmetics residue in pump bottles" was the problem space most frequently experienced by users, with 59.1% of our survey respondents indicating that this was a problem they experienced personally. This was also one of the few problem spaces that currently doesn't have a significant amount of existing solutions available on the market to solve this issue. With that in mind, we decided to pursue this problem space as our project.
We identified a number of pain points for this particular problem space, which are listed out below:
Furthermore, through our initial investigation of this problem space, we were able to generate a list of user and performance requirements a potential solution to this problem would need to have, which are as follows:
User Requirements
Performance Requirements
After we identified our problem space, my team and I brainstormed different ways we might be able to solve this problem, and grouped all of the solutions we came up with into a few main categories:
With the proposed solutions narrowed down into these categories, my team and I talked about the pros and cons of each solution type on the list and narrowed them down to 4 main mockups that would allow us to test the feasibility of our solutions. They are the conical bottle, foldable bottle, openable bottle with scraper, and plate scraper bottle. I personally sketched out the foldable bottle concept and prototyped the conical bottle mockup. The sketches and pictures of all the mockups can be seen below:
My team and I then set up a user testing protocol to determine which of the 4 mockups would be the most effective and intuitive for users to use.
We had our users attempt to pump out as much lotion as they could from a regular pump bottle (our base case) and the 4 mockups while we recorded the weight of each bottle before and after each test to quantitatively determine how effective each mockup was at product removal.
Additionally, my team and I asked our testers questions about their experience using each mockup to gather some qualitative data regarding each mockup. Our testing results can be summarized in the benchmarking matrix seen below:
Based on the results of our user testing, the conical bottle performed the best and met all of our user requirements, which is why my team and I decided to move forward with this design for our final prototype.
In order to refine our conical bottle design, I prototyped the conical bottom at different levels of steepnesses so that my team and I could conduct some performance testing. We tested each steepness mockup against 3 different liquids of varying viscosity (dishwashing liquid, shampoo, conditioner) by filling the mockups with a standard volume of fluid and attempted to pump out as much fluid as possible.
Throughout this round of performance testing, my group and I noticed that the 4.5 mockup (middle steepness) was consistently outperforming both the base cases and the other mockups (with the exception of the dishwashing liquid test for the 2 mockup) in maximizing the removal of product from the pump bottle. The pictures below are an example of the amount of product remaining at the bottom of the 4.5 mockup at the end of the testing round.
Additionally, I also conducted volume and mass calculations with the CAD models of the conical bottle mockups to determine the changes in volume and mass in comparison to a regular pump bottle and the results showed that while there are increases in mass and decreases in volume due to the conical shape of the bottle, marginal changes in the dimensions of the bottle could significantly decrease the changes in mass and volume, accommodating for the minor disadvantages the conical bottom shape provides in those performance areas.
The quantitative results also support this conclusion, and a summary of those results can be found in the table below.
The final solution my team and I designed ended up being the Flide Bottle, which is meant to be an improvement to currently existing designs on the market in the following ways:
I CAD modeled and 3D printed the bottle portion of the Flide Bottle prototype using Solidworks and a Stratasys Connex 350 printer, with polypropylene-like material and added a pump my team and I had purchased on Amazon to demonstrate the way the bottle would function.
My team and I then conducted another round of performance testing, which showed us very promising results in terms of the effectiveness of our final prototype in maximizing product removal. There are pictures below with examples of the effectiveness of the Flide Bottle.
The quantitative data my team and I collected also supports the effectiveness seen in the pictures, with the data indicating that it was effective across a range of product viscosities and overall performed better than current bottles on the market. A summary of the quantitative results can also be seen below the pictures.